IBANEZ RELEASE 2025: The Evolution

Global Premiere | Performance Film | Product Launch

We partnered with Australis Music Group to help launch the new Ibanez 2025 range — featuring a one-of-a-kind collaborative performance led by Ibanez solo artist Li-sa-X (Japan), alongside some of Australia’s most exciting guitarists and session players.

Filmed on a high-spec performance stage with dynamic lighting and multiple cameras, this piece blends music, motion, and brand identity to create a cinematic spotlight for Ibanez's new generation of instruments.

“A high-impact brand film that lets the music — and the gear — do the talking.”